Do TV ads work? Ask smart TVs

Despite the hype about streaming services, traditional broadcast television still dominates advertising dollars. This year, advertisers will spend $139 billion on "linear" TV—where viewers watch programs at scheduled times—compared with $33 billion on streaming or "connected" TV.

from Consumer Electronics News - Electronics News, Electronic Gadget News | Consumer Electronics |Electronic Gadgets https://ift.tt/cSrPUK6

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